THE EVERY DROP JOURNEY

In 2017, we helped Morton Salt team up with The Thirst Project to create “The Every Drop Journey.” 

With more than 3,000 animating spheres of light, high definition cinemagraphs and the Morton Salt signature umbrella, guests engaged with this memorable and impactful experience. 

Taking place at the 8th Annual Thirst Gala in Los Angeles, Morton Salt donated $100 to the Thirst Project for every photo shared on social media with the tag #MortonxThirst. This resulted in 2,200 people receiving clean water for life.